Announcement

Alliance Trading Co. Sun Road Group

We’re excited to announce that effective 1st July, Alliance Trading Co will merge with Sun Road Food & Beverage to become Sun Road Group — a new chapter that brings together two strong businesses under one united brand.

As a trusted distributor of leading Health and Beauty brands, Alliance Trading has proudly delivered quality and service across Australia and New Zealand since 2008.

Joining forces with Sun Road allows us to expand our reach, strengthen our capabilities, and offer even more value to our partners and customers.

Click here to explore The Sun Road Group and see what’s next.